Alan Herscovici, Senior Researcher, Truth About Fur

Alan Herscovici is the senior researcher and writer for Truth About Fur. Alan was raised in a fur family. His grandfather came to Canada in 1913 as a young fur artisan, having learned the craft from his own father in Paris. Alan’s father was a respected Canadian fur manufacturer and sales agent. After receiving his BA from McGill University (First Class Honours, Political Science and Economics) and an MA from the University of Sussex (Political Economy), Alan worked as a writer, freelance journalist and communications consultant. Alan’s published work includes the award-winning Second Nature: The Animal-Rights Controversy (CBC, 1985; General Publishing, 1991), the first book to present a balanced critique of the animal-rights philosophy from an environmental and social justice perspective. From 1997 to 2016, he served as Executive Vice-President of the Fur Council of Canada where he initiated pioneering programs to increase understanding and appreciation of the fur trade including, notably, www.Furisgreen.com. He shares his life with a pampered Lab-Golden rescue dog, an aquarium of fish, the latest in a long series of budgerigars, and some wonderful humans.

Proposals to Ban Fur Sales Are Anti-Ecological

Proposals to Ban Fur Sales Are Anti-Ecological

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After pressuring a number of designer brands to stop using fur in their collections, animal activist groups that seek to…
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Spring Muskrat Trapping in Quebec

Spring Muskrat Trapping in Quebec

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It was a crisp, bright morning in early April when I set out for my first lesson in Spring muskrat…
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The Truth About “Fur Free” Designer Brands

The Truth About “Fur Free” Designer Brands

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Over the past months, several prominent designer brands have announced that their collections will henceforth be “fur free”. Animal activists…
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Sustainability: New Story Signals a Bright Future for Fur

Sustainability: New Story Signals a Bright Future for Fur

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The growing media and public interest in sustainability – especially among young people – provides an extraordinary opportunity for the…
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The Future of Fur Retailing: New Challenges, New Strategies

The Future of Fur Retailing: New Challenges, New Strategies

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Like any business, fur retailing has its challenges, and some would say the challenges have never been tougher. But could…
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Reflections on the Morality of Using Fur, Inspired by Handel’s Messiah

Reflections on the Morality of Using Fur, Inspired by Handel’s Messiah

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Animal-rights activists argue that we are not morally justified to kill animals for any purpose, and certainly not for products…
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Anti-Fur Protesters Now Rebels Without A Cause?

Anti-Fur Protesters Now Rebels Without A Cause?

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Anti-fur protesters today are an established part of our autumn scenery, like falling leaves or the southbound migration of Canada…
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Fur Protests: How to Protect Your Retail Business

Fur Protests: How to Protect Your Retail Business

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The fur retailing season is beginning, and with it we can expect the usual flurry of fur protests. Despite decades…
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Fur-Free Gucci Policy Contradicts Company’s “Sustainability” Claims

Fur-Free Gucci Policy Contradicts Company’s “Sustainability” Claims

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Gucci CEO Marco Bizzarri puzzled many when he recently announced that the prestigious design label would go “fur-free” in 2018….
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Adventures of a Pro-Fur Warrior

Adventures of a Pro-Fur Warrior

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It has been some 35 years since I began promoting the ethical credentials of the fur trade and denouncing the…
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Abundant Furbearers: An Environmental Success Story

Abundant Furbearers: An Environmental Success Story

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People I speak with are often astounded to learn that all the furs we use today are abundant. “We never…
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It’s Time to Say “No” to Anti-Fur Hate Groups

It’s Time to Say “No” to Anti-Fur Hate Groups

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Now that recent actions by White Supremacists and Neo-Nazis have sparked discussion about the importance of tolerance in a modern,…
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